Sdubid, the portrait of the actuality — Art Analysis of Tommy Cash

  • Ricardo Zocca Universidade do Minho — Instituto de Ciências Sociais Centro de Estudos de Comunicação e Sociedade (CECS)
  • Moisés Lemos Martins Universidade do Minho — Instituto de Ciências Sociais Centro de Estudos de Comunicação e Sociedade (CECS)

Abstract

Post-modernity translates to a society increasingly concerned with numbers and information systems. This work explores the effects of this movement from an analysis of social semiotics of the video clip Sdubid by Tommy Cash, from the concepts of Dataism by Harari (2015); the social semiotics of Martins (2017) and the imaginary of Durand (1993). Among the results of the work, there is a growing feeling of dissatisfaction on the part of the majority of society, which tends to grow rapidly and can cause a major disruption in a short time.

Society | Postmodernism | Tommy Cash | Sdubid | Social

Semiotics

Published
2021-12-15
How to Cite
Zocca, R., & Martins, M. L. (2021). Sdubid, the portrait of the actuality — Art Analysis of Tommy Cash. Revista De Comunicação E Linguagens, (55). Retrieved from https://rcl.fcsh.unl.pt/index.php/rcl/article/view/160
Issue
No. 55 (2021): Habitual new media
Section
Articles

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